THE SUMMER IT GIRL EDIT from GBY BEAUTY
A beauty list for humid cities, sun-drenched coastlines, and the hours that blur between.
She’s glowing, she’s late, she’s definitely wearing something sheer. The It Girl is on the move — from beach towels to dinner tables, from iced matcha to martinis with a view. She wants skin that feels like skin, hair that still looks good after a swim, and beauty products that actually hold up when it’s too hot to think. If that sounds familiar, this edit is for you.
We pulled together our go-to summer staples — the ones that live in your bag, make you feel better in two seconds, and earn their keep every single time you use them. These aren’t just pretty things. They work. They glide on, hold up, smell good, and make you look like you’ve had more sleep than you actually have. Consider this your hot-weather survival kit. Fancy, yes. But also fully functional.
Avène Thermal Spring Water
Like air-conditioning in a bottle. A couple mists and your face instantly feels less mad at you. Keep it in your bag, in your car, in your freezer — you’ll thank yourself on the next sticky afternoon.
Crepe Erase Advanced Body Repair Treatment
This one’s all about the glow. Rub it in after a shower (or before slipping into something short) and watch your skin get smoother, firmer, and just a little more luminous. It gives toned, not greasy. Plus, it smells like nothing, so it won’t mess with your perfume.
Salt & Stone Santal & Vetiver Extra Strength Deodorant
If your armpits wore perfume, this would be it. Soft, woodsy, a little sexy, and clean in that nonchalant way. The formula glides on and just quietly does its job while you’re sweating through your city errands or dancing on someone's rooftop.
Nécessaire The Lip Balm
Thick but not goopy, rich but not shiny. It’s the kind of balm you reapply without a mirror, but also kind of want to take a photo of. A silent overachiever. Doesn’t try hard, just works.
amika Perk Up Dry Shampoo
For hair that got too humid, too sweaty, or just… too much. A few sprays and suddenly it’s fluffier, fresher, and smells like you planned better than you did. Spray it before your roots look tragic for best results.
Oribe Gold Lust Nourishing Hair Oil
A couple drops of this and you’re instantly back in good hair territory. No frizz, no fuzz, just silky shine and that ridiculously good Oribe scent that people will always ask about.
OUAI St. Barts Hair and Body Mist
Vacation in a bottle. Think coconut water, dragon fruit, salty skin, and the kind of breeze that comes with no responsibilities. Spritz it through your hair, onto your chest, or into your clothes. You’ll smell like someone who has plans.
EltaMD UV Daily Tinted Broad-Spectrum SPF 40
This is the sunscreen you’ll actually use. It’s light, a little tinted, and makes your skin look like you just did a serum and a facial. If you're still skipping SPF, let this be the one that changes your ways.
Colorescience Sunforgettable Total Protection Brush-On Shield SPF 50
Because your face is still out in the sun at 4pm. This brush-on powder goes over your makeup and keeps you protected without any of that greasy chaos. Toss it in your tote and forget about it until you need it — which will be often.
Stila Stay All Day Waterproof Liquid Eye Liner
When you want to look like you tried, but don’t have the patience for touchups. One swipe, perfect wing, and done. Sweat-proof, cry-proof, tequila-proof.
Summer Fridays Lip Butter Balm
Glossy, juicy, not sticky — it’s your lips but better. The tint is just enough to look alive.
At GBY, we’re into beauty that sticks with you — through the heat, the chaos, the full days and longer nights. These are the products that live at the bottom of your tote, not just the top of your vanity. They’re the ones you keep coming back to because they don’t let you down. A little luxury, a lot of impact, and nothing you don’t need. That’s how we do summer. And we have a feeling you do too.
Want to amp it up a bit? Book one of our summer specials for effortless beauty that beats the heat.
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