THE EDIT
POSTS ABOUT BEAUTY, FASHION, LIFESTYLE, WELLNESS + MORE FROM THE GBY TEAM
Last-Minute Festival Essentials
Festival packing is less about having options and more about getting it right the first time. The day is long, the air is dry, and everything shifts a little once you’ve been outside for a few hours. What you bring should feel easy — things you’ll use without thinking, that keep you feeling like yourself without needing a full reset.
Our Favorite Beauty Moments from Fashion Month
Fashion Month always offers a glimpse into where beauty is headed next. This season the most compelling looks were also the simplest: lightened brows, lifted lashes, and softly styled brows that frame the face with effortless polish.
The High Maintenance Shelf
The High Maintenance Shelf is for the girl who keeps her appointments. From luxury skincare and microcurrent devices to refined complexion staples, this edit supports fibroblast, BioRePeel, lip blushing, and permanent concealer — and pairs perfectly with monthly maintenance at GBY in Silver Lake.
Beauty Holy Grails Under $25
Looking for the best affordable beauty products under $25? We’ve curated high-performing skincare, makeup, and hair essentials that deliver prestige-level results at a fraction of the price — no hype, just formulas worth repurchasing.
